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Joico Blonde life violet Shampoo

You’ll never lose your cool with Blonde Life Violet Shampoo—a brilliant, brass-neutralizing cleanser, free of SLS/SLES Sulfates,* that instantly banishes undesirable yellow tones, so cool blondes stay nice and icy.• Rich lather gently cleanses hair• Free of SLS/SLES Sulfates*Blonde Life Violet Shampoo works in a flash tocleanse and chase away dulling yellow tones for themost perfect cool blonde imaginable.

In stock
Reward Points You will earn 185 Beauty Bucks for purchasing this product.

Natural, exotic oils pair with our most fortified, hair-healing ingredients a to provide shine and hydration for healthy-looking, blondes.

SmartRelease TechnologyOur unique one-of-a-kind delivery system packs our triple-powered, healthy-hair ingredients • Keratin & Arginine (penetrate the hair to repair damaged sites and strengthen hair) • and Rosehip Oil (adds softness and shine to the cuticle layer) - inside an invisible liposome. This delivery system offers continuous release to the hair - to help repair, strengthen, and protect hair from the cumulative effects of daily styling and wear.

ARGININE: Arginine is greatly depleted during the bleaching process. This naturally occurring, elasticity-boosting acid instantly replenishes and strengthens lightened strands to help reduce breakage.*

TAMANU OIL: Packed with essential fatty acids and Omega-6 and -9, this rare moisturizing and conditioning oil from Southeast Asia bumps up shine, protects haircolor, and helps smooth brittleness away with every single application.MONOI OIL: Rich in essential fatty acids, this exotic blend of Coconut Oil and Tahitian Gardenia Flower Extract nourishes and protects each strand, working:• From the inside out to replace essential moisture and give softness, elasticity and body a major boost.• From the outside in to help polish the hair surface, fight frizz and guard against dryness and environmental damage.

 Life BrighteningDetoxifiers: Neutralize chlorine and remove trace minerals, knocking out brassy and yellow tones before they appear,to keep blondes bright and perfectly on-tone between touch-ups.

More Information
Brand Range Kevin Murphy - Smooth Again
Price R370.00
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Apply to wet hair. Lather. Leave in 1-3 minutes. Rinse, and follow with Blonde Life Violet Conditioner. Use 2-3 times per week to maintain cool tones.